Web page length is different from web page size. The size of a website is something what how long it appears on the screen it can be very big or sometime very small. The size can be increased by the java coding which you do or by adding some big pictures or graphs or some other flash works. The length which I was trying to mean is the content inside the website for reading. If the content is too long that is more than 600 words then the website is lengthy but if it is small then the length is less.

Thus the length of the Facebook determines the amount of content in it. The length doesn’t determine the reading value or the news value of it. The bigger the news more informative not always necessary, according to me the content should not be more than 300 words. The length can be compromised but not the quality of the content. The Search engine optimizers try to focus on the fact that the lengthy content should be used because more keywords can be added. The density of keywords according to me in the whole content shouldn’t be more than 3 to 4% in total.

Just to be on the safer side you can increase you length to upto400 words with at least one heading and one subheading. Then you can give a couple of links to your keywords using that as your anchor text. Then your search engine optimization work will also not be interrupted and then the optimizers can focus on various other things just to increase your search engine ranking.

The need for heavier content can’t be overlooked as more the content more keywords can be used and more bullet points along with 3 to 4 headings at a page can be used. This will surely gather more traffic to you site because you can give more links to your anchor text. But always make sure that you can increase the length but never compromise with the quality, because a good content will always bring more customers to your site. This will even full fill the actual need of a website i.e. providing information.