One modern day indexing method is known as Gaudi, or Google Audio Indexing, and allows SEOs to develop their uses of speech technology to locate words and phrases within an audio recording, even allowing users to skip to the relevant sections of video and audio footage. This enables Search Engine Optimisation to expand the areas in which it can perform, including popular cultural forums for information such as YouTube.

YouTube’s demographics particularly appeal to SEOs, as its user base is unique in its field in terms of its wide age range, world-wide popularity and the fact that over half of users return frequently to find new content.

Another vital practice for modern SEO is the need to ensure all pages containing flash animation are easily accessible to search engines, as crawlers are now able to operate within flash to obtain information. It is important to use separate URLs for groups of content in a Flash file, as this is the best way to make certain content is indexed and to boost link popularity. Further to this, SEO should ensure information relating to copyright and loading messages should be displayed in image format to avoid being indexed.

Search Engines love blogs and they really love WordPress blogs. That’s because it was designed to catch their attention through good SEO. I want you to understand what WordPress does so well that helps it rank highly in search engines and then I am going to show you how to improve on this to really help boost your blogs SERPs rankings.

I am assuming you have basic knowledge of SEO and its techniques, if you don’t, I suggest you check out Stomping The Search Engines 2 by the folks over at StomperNet for an excllent SEO education. It will teach you everything you need to know, to create and implement a good SEO strategy for your blog and help you increase traffic as a result. Best of all you can get it for $1, Click Here to Get Your Copy.

WordPress Comes With Many SEO Friendly Features Right Out the Box

1. The overall layout of the code is generally very SEO friendly, because it allows the spiders to crawl the content of a page before crawling the side bar. This allows the most important part of the page to be crawled first, thus given it more weight. Since your target keywords are in the content, it is more likely that your page will rank better for those keywords.
2. When a new post is created, WordPress automatically sets the link to the post as the title of the post. Because the two most important on page SEO Factors are page title and link anchor text, it by default will boost your post’s search engine rankings, as long as you include your target keywords in the title.
3. WordPress comes with SEO friendly URLs called permalinks, which can be turned on in the WordPress settings. These permalinks can be customized to include your main keywords which helps to raise your rankings by having the keyword in the URL.
4. Tag pages allow you to group content by relevant tags, which gives your site more internal linking power through the creation of new pages and also allows you to create relevant pages around targeted keywords. Hopefully driving in more traffic and long tail keyword traffic.

So What Can Be Done To Improve This Already Good Search Engine Optimization Strategy
There are some very easy modifications you can make that will really help your blogs SEO friendliness.

Make sure your Home link does not just say “Home”
Studies have shown that Google puts the highest amount of importance to the first link it finds on a page. For most WordPress themes, that is the “Home” link. Basic SEO theory tells us that the anchor text of your internal links is very important. So if you want your blog to rank for say “Gardening” you would want the home link for your site to say “Gardening” or at the very least include the keyword in the anchor text to your home page.

Some themes have this feature built in already by using the header text as the home link, but in more advance themes that use a logo in place of the header, this functionality is lost or becomes less effective. Many theme designers try and alleviate the problem is through the use of the image Alt=” ” tag. This allows you to add a description to the image, it is unclear if this help with SEO or not, but it is a good idea to have it in place just in case.

Another way to solve this problem is by placing a row of your most important links above the header so that the search engines will spider those first before moving do the page, and you can include a “Home” link with what ever anchor text you want.

Make Sure The Pages You Don’t Want Indexed, Don’t get Indexed

Do you have an “About Us” or “Contact Us” page that you really don’t need stealing PR from your other content pages. The best way to do this is by using the rel=”nofollow” tag for those links to the pages.
Due to the dynamic nature of WordPress this can be a little tricky, because you may not want all of your pages to not be indexed, adding the “nofollow” tag to the dynamic URL in the code just won’t do.
You can use the META Robots (no-index, no-archive, ect) tag however to accomplish the same goal.
Fortunately, there is a plugin that allows you to customize the META setting for individual pages, categories, and even posts, it’s called HeadSpace2. It is a bit more advanced then the All In One SEO plug in that everyone recommends and takes a little bit to get use to, but it’s worth the effort, because you get much more control over your sites SEO structure.

Make Sure You Include Your Target Keywords in the Category and Tag Pages Navigation Links

This can be a bit tricky because you want your sites navigation to be human friendly first and spider friendly as well.  The best way to do this is to not go overboard with keyword stuffing, make sure your make navigation easy to understand by humans first and use your keywords only where it makes sense to do so.
If you use the HeadSpace2 plug in you can set the category description and the title of the category pages. So you can have a category called “Men’s Fitness” and set the title of the page to optimize for the longer tail phrase “Ways for a Man to Improve Fitness” for example.
This allows you to keep your navigation short and simple and keep your category pages titles descriptive and help your target the long tail as well.

Make Sure Your Ads are “NoFollow”
Ads are a common place where people forget to make the links “nofollow”. If you have a theme with ad space built in, check the code and make sure the links all have the rel=”nofollow” tag. Other wise you will lose a lot of “link juice” over your entire site.
If you use an external plug in do the same thing, and make sure all external links are nofollow.
These simple modifications will help to improve your sites internal link structure, preserve its Page Rank by keeping the followed external links to only the pages that you deem worthy, and keep the PR spread across only the most important pages of your blog.
If you implement these WordPress SEO Strategies, you will greatly increase your blogs chances of being ranked  highly in the search engines for your target keywords and you should see an increase in traffic as a result.

Let’s start at the beginning. What is a Blog Mastermind Review and why would you care?

Plain and simple. A blog (short for web-log), is nothing more than an electronic journal or a diary to enter your thoughts or ideas by using web-based programs.

However, a blog can be so much more than just plain opinion columns or diary entries. It can quickly become a valuable news source in which bloggers (people who blog) link to a number of other news sources and other blogging sites.

Bloggers are the *construction workers* of the Internet. They literally build “Internet highways” that lead readers from one website (or one blog) to the next, offering an extensive variety of information. Journalists and publishers haunt blog sites in search of trends or emerging stories. Others just search blogs for gossip and tidbits to share with their friends.

A blog can also be used to enhance your online business or even Blog Mastermind Review your personal site. It can be used to offer tutorials or free content you may not want to include on your regular website.

In fact, a blog can be a website in and of itself! Blogs are designed to be whatever it is you want them to be, giving you complete and creative control over every aspect of it.

Using a blog can be very beneficial to you whether you have an online business or you simply need some sort of *emotional expressive outlet.* And, blogs are extremely easy to create, use and profit from, even if you have never made a blog in your life!

Express Yourself.

Let’s not talk about a profit for a minute.

How would you like to express your thoughts, opinion, point of view, comments, or simply tell the world what you think of e certain topic or issue, or what you stand for?

And how about, … simply sharing your thoughts with other people?

People are starting to spend more and more time Blog Mastermind Review browsing through blogs and communicating through their blogs rather than with any other forms of online communication.

And that’s because a blog is something you personally own. It’s your own blog. You identify with it. Even if you’ve never designed your own website, this IS your website. This IS your web presence.

Let’s say you’re a teacher, or work at the office, or a mechanic, or whatever you do for a living. You can share your thoughts only with the few people that you work with or hang out with.

But by having your own blog, you can tell the world. Simply, express yourself and be heard by the world. This is how you do it.

How Would You Profit With a Blog?

To put it in the simplest way possible, share Blog Mastermind Review information with the world – with one slight difference. “Profit in Mind!”

If you have a website of your own, use your blog to simply send traffic back to your website where you have your products displayed. Post your articles in your blog, overview of your product or service, comments, announcements, your newsletter and whatever else you want to post or however you want to reroute the visitors back to your website.

Or …

If you don’t have a website, the blog IS your website. Use it just like your website. Post product reviews with your affiliate links, banners, Google AdSense and everything else that you would use your website for.

But …

Don’t ever forget one thing – a thing that I learned the hard way.

Don’t turn your blog into a pure sales pitch. A Blog is an online journal. A Blog is best known and accepted as a source of information – a FREE information. If you’re just promoting the Blog Mastermind Review hack out of your latest affiliate/MLM programs and such, you won’t get much sympathy, if at all.

Be open and share information with the visitors of your blog, just as I am sharing this information with you.

The more and more you show to other bloggers that you just want to share your thoughts and comments with others, more and more of them will accept you as a source and perhaps even link to you.

If just one, I mean just one blogger links to your blog, do you realize what you’ve done?

You have just gained access to a major highway. Other bloggers are linked to that one blogger, who are linked to other bloggers, who are linked to other bloggers, and other bloggers, and other bloggers, and even more bloggers, and …

You get the picture.

You’ll get bloggers visiting your blog that

Due to the proliferation of blogs with spam content and blogs that are created to simply bloat the number of links pointing to a site, it is no wonder that people have perceived links coming from blogs to be of less value than they were before. The good news though is that according to Bill Slawski’s post entitled “Do Search Engines Love Blogs? Microsoft Explores an Algorithm to Increase PageRank for Pages Linked to by Blogs” search engines may actually still attach value to links from blogs. The reason for this is that according to Microsoft the still assume that the majority of blogs are indeed human-authored and that the authors do link to websites that they sincerely endorse.

What this means for those with flagging energy and enthusiasm when it comes to asking for links from bloggers is that you do need to keep at it since it DOES help your overall SEO campaign. Remember though that you still want to focus your link building campaign to links that would add the most value so that simply gathering links from the millions of blogs is simply inefficient. So if you do want to court bloggers to linking to your website remember to target blogs that are:

• similar in theme/topic to your website’s content – Realistically most of the blogs that will link to you will NOT rank well for the search terms you target but what’s important is to get linked to by as much similarly themed blogs (and websites) as possible so as to reinforce relevance. Of course being linked to by a blog of similar theme that ranks really well in SERPs is even better.
• Popular – Look at the number of subscribers! With these blogs it is a good idea to be an active member of the comment section. Even if you do not get the attention of the blog author you just might get the attention of the other commenters.
• Going to link to you on the actual post – Being blogrolled is good but being mentioned in an actual post is better. Remember the placement of the link matters.

For the novice, internet reputation management is sometimes quite a difficult topic. It is hard enough to get an idea of how to maximise the benefits which you can obtain online, without understanding all the diverse ways in which things can go wrong. Problems can arise because firms do not understand the complexity of internet reputation management and these problems can be of a serious nature. Even firms which are large and have considerable numbers of skilled personnel sometimes make the most elementary errors in this area. The economic consequences can be significant. Some SMEs simply do not know the basic precautionary measures to take. It is therefore of use to go over some of the main things which can be implemented, before a problem has actually appeared.

At Searchengineoptimization.co.uk we are familiar with the ins and outs of internet reputation management. Through combining theory and practice, we are in a strong position to deliver an effective service to client firms of all sizes.

It is crucial to recognise the importance of being proactive. Keeping one or two steps ahead of the game is vital when taking care of reputation management issues. For example, it can be a shrewd move to dominate the upper places of the search engine results pages for your keywords. This means that an SEO campaign should be pursued with vigour. Dominating the upper reaches of the search engine result pages in this manner means that negative publicity might never come into the top few positions. In other words, positive aspects of your firm will be highlighted and negative commentary may be made less visible. Keeping your critics from becoming too powerful can only be achieved if you do not respond in an exaggerated way to any complaints.

Another technique which can help ensure that your reputation management is conducted from a position of strength is soliciting reviews. If you can get your products and/or services reviewed in suitable online spaces, your brand will be in a strong place from which to endure a potential setback. There is no point in faking positive reviews; fake reviews are detected on a frequent basis. The aim should be to obtain a mixture of generally positive reviews. A poor review should never cause panic. Some of the finest restaurants in the world, for example, have easily survived a very negative review and there is simply no accounting for taste. A poor review can be responded to with courtesy in an apologetic tone, while any factual errors in the review may be mentioned. Submissions to appropriate directories may be listed in the same list as getting reviews.

Another major reputation management technique is to push for the status of an authority in your sector. For example, the reputation of a firm is harder to damage online if its presence has been noted in a favourable way. This means that tactics like guest blogging, blogging and using the new social media with care can come into their own. Hosting a high quality blog on your site and receiving and responding to comments can be central to the establishment of an impressive reputation.